Part One: How to Use Analytics to Attract the Right Account Holder
Tuesday, April 25, 2017
1:00 p.m. Eastern Daylight Time
Senior Strategy Director, Harland Clarke
Wondering how to assess the value of your marketing endeavors and, more importantly, how to demonstrate that value to senior leadership? We’ll take you through the important metrics that can help you justify your marketing spend.
From applications submitted and cost per application to metrics on checking and credit acquisition, in this session, attendees will learn the importance of analytics to:
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